2134/9384
Kathy Lo
Kathy
Lo
Relational messages in product design
Loughborough University
2012
Relational message
Product design
Service design
Product experience
Relational value
Studies in the Creative Arts and Writing not elsewhere classified
2012-02-15 14:00:47
Conference contribution
https://repository.lboro.ac.uk/articles/conference_contribution/Relational_messages_in_product_design/9333728
This paper introduces the concept of relational messages to
examine the social and psychological aspects of product
design. The concept mainly draws on communication
theories and insights arising from empirical research
regarding users’ emotional responses to service tangibles. It
offers an alternative set of lens for product designers to
examine their creative practice, and serves as a useful
framework for researchers to analyze the psychological
impact of design work. Examples of relational messages in
service tangibles, products for shared use and gift products
are discussed. The paper rounds up by highlighting
implications for design and future research possibilities.