What drives pharmaceutical innovation and knowledge exchange? A study supporting the use of Knowledge Management within the pharmaceutical industry Thomas W. Parsons Tom Jackson Ray Dawson 2134/24837 https://repository.lboro.ac.uk/articles/conference_contribution/What_drives_pharmaceutical_innovation_and_knowledge_exchange_A_study_supporting_the_use_of_Knowledge_Management_within_the_pharmaceutical_industry/9404771 Innovation is a key driver of the pharmaceutical company, from an initial discovery of a compound to the final development of a marketable and novel medicine, the web of processes to reach a viable end stage requires innovative behaviour backed by accurate knowledge. This paper analyses the use, importance and sources of knowledge within the drug development process and suggests that a pharmaceutical Knowledge Management strategy should not only address capturing the knowledge within the drug processes, but also the knowledge held within the social networks of the organisation. 2017-04-28 09:45:56 Centre for Information Management (CIM) Business and Management not elsewhere classified