2134/16791
Luke Garrod
Luke
Garrod
Morten Hviid
Morten
Hviid
Helping those that help themselves? The benefits of active customers
Loughborough University
2015
untagged
Economics not elsewhere classified
2015-02-24 12:19:52
Online resource
https://repository.lboro.ac.uk/articles/online_resource/Helping_those_that_help_themselves_The_benefits_of_active_customers/9494441
How far do consumers go to find the best deal? Dr Luke Garrod, ESRC Centre of Competition Policy, University of East Anglia, and Professor Morten Hviid, ESRC Centre of Competition Policy and Norwich Law School, University of East Anglia, consider various studies on whether consumers seek out information before making purchasing decisions, whether firms help or hinder this situation, and what this means for competition.