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Driving sponsee equity in a sports context: Concurrent sponsors’ collective responsibility

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conference contribution
posted on 12.02.2016 by Peter Dickenson, Anne Souchon
Driving sponsee equity in a sports context: Concurrent sponsors’ collective responsibility

History

School

  • Sport, Exercise and Health Sciences

Published in

NASSM 2016 Conference

Citation

DICKENSON, P. and SOUCHON, A.L., 2016. Driving sponsee equity in a sports context: Concurrent sponsors’ collective responsibility. Presented at NASSM 2016 Conference, Orlando, FL, May 31-June 4.

Publisher

© NASSM

Version

AM (Accepted Manuscript)

Publisher statement

This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/

Publication date

2016

Notes

This is a conference paper.

Language

en

Location

Orlando, FL

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Keyword(s)

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