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Using the Internet for international marketing: web site design issues for UK SMEs competing in foreign markets

preprint
posted on 2006-05-26, 14:22 authored by Heather Fulford
Using the Internet for international marketing: web site design issues for UK SMEs competing in foreign markets

History

School

  • Business and Economics

Department

  • Business

Pages

87090 bytes

Citation

FULFORD, H., 2001. Using the Internet for international marketing: web site design issues for UK SMEs competing in foreign markets. Occasional Paper, 2001:5, Loughborough: Business School, Loughborough University

Publisher

© Loughborough University

Publication date

2001

Notes

THIS PAPER IS CIRCULATED FOR DISCUSSION PURPOSES AND ITS CONTENTS SHOULD BE CONSIDERED PRELIMINARY AND CONFIDENTIAL. NO REFERENCE TO MATERIAL CONTAINED HEREIN MAY BE MADE WITHOUT THE CONSENT OF THE AUTHORS.

ISBN

185901173x

Language

  • en