Supporter engagement through social media: a case study of Liverpool Football Club
History
School
Sport, Exercise and Health Sciences
Published in
Marketing Football [working title]
Pages
xx - xx (xx)
Citation
KENYON, J.A. and BODET, G.S.P., 2017. Supporter engagement through social media: a case study of Liverpool Football Club. In: Chavenet, N., Desbordes, M. and Lorgnier, N.G. (eds.) Routledge Handbook of Football Marketing. Abingdon: Routledge, chapter 17.
Publisher
Routledge
Version
AM (Accepted Manuscript)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/
Acceptance date
2016-06-30
Publication date
2017
Notes
This is an Accepted Manuscript of a book chapter published by Routledge in Routledge Handbook of Football Marketing on 23 March 2017, available online: http://www.routledge.com/9781138289321.