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Graphic design studies: what can it be? Following in Victor Margolin’s footsteps for possible answers

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conference contribution
posted on 29.06.2020 by Robert G. Harland
Graphic design studies is proposed as a new way to differentiate practice in graphic design from reflection on that practice. Previous attempts to link design studies and graphic design have fallen short of arguing for graphic design studies, and consequently has not been explicit about how graphic design studies may contribute
to better understanding the nature of graphic design practice. This has not been helped by the abstruse nomenclature that confuses graphic design’s relationship to and distinction from other visual practices. Victor Margolin called this ‘narrative problems.’ This paper explores the potential to differentiate graphic design practice
from graphic design studies. Building on Margolin’s longstanding work and dissatisfaction with perpetuating the term ‘design research’ in favour of adopting ‘design’ and ‘design studies,’ the potential for recognising a new field of graphic design studies is introduced and explored for the benefit of emerging interdisciplinary design research agendas.

Funding

Repositioning Graphic Heritage : AH/S003398/1

History

School

  • The Arts, English and Drama

Department

  • Arts

Published in

Proceedings of DRS 2020, Synergy

Source

DRS 2020, Synergy

Publisher

Design Research Society

Version

VoR (Version of Record)

Rights holder

© The author

Publisher statement

This is an Open Access Article. It is published by Design Research Society under the Creative Commons Attribution-NonCommercial 4.0 International Licence (CC BY-NC). Full details of this licence are available at: https://creativecommons.org/licenses/by-nc/4.0/

Acceptance date

26/05/2020

Publication date

2020-08-11

Location

Brisbane

Event dates

11th August 2020 - 14th August 2020

Depositor

Dr Robert Harland. Deposit date: 29 June 2020

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