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Marketization of football fan relationships in Europe: appetence, indifference or resistance?

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conference contribution
posted on 2015-10-27, 14:44 authored by Guillaume S.P. Bodet, James Andrew KenyonJames Andrew Kenyon, Alain Ferrand
Marketization of football fan relationships in Europe: appetence, indifference or resistance?

Funding

This work was supported by UEFA through the UEFA Research Grant Programme.

History

School

  • Sport, Exercise and Health Sciences

Published in

20th Anniversary Sport Management Association of Australia and New Zealand (SMAANZ) Conference

Citation

BODET, G.S.P., KENYON, J.A. and FERRAND, A., 2014. Marketization of football fan relationships in Europe: appetence, indifference or resistance? 20th Anniversary Conference for the Sport Management Association of Australia and New Zealand (SMAANZ), 26th - 28th November 2014, Melbourne, Australia.

Publisher

SMAANZ

Version

  • AM (Accepted Manuscript)

Publisher statement

This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/

Publication date

2014

Notes

This is an abstract only paper.

Publisher version

Language

  • en

Location

Melbourne, Deakin University

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    Loughborough Publications

    Categories

    Keywords

    untaggedMedical and Health Sciences not elsewhere classified

    Licence

    CC BY-NC-ND 4.0

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