posted on 2015-03-26, 14:39authored byWilly Barnett, Adrienne Foos, Thorsten GruberThorsten Gruber, Debbie Keeling, Kathy Keeling, Linda Nasr
Re-examining value co-creation in the age of interactive service robots
History
School
Business and Economics
Department
Business
Published in
AMS World Marketing Congress 18
Pages
1 - 5
Citation
BARNETT, W. ... et al., 2015. Re-examining value co-creation in the age of interactive service robots. AMS World Marketing Congress 18, Bari, Italy, July 14-18, 2015, 5pp. (forthcoming)
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/
Publication date
2015
Notes
This is a structured abstract accepted for the The 18th AMS World Marketing Congress, Bari, Italy, July 14-18, 2015 http://www.ams-web.org/events/event_details.asp?id=419633