School
- Sport, Exercise and Health Sciences
Published in
European Sport Management ConferenceCitation
MANOLI, A.E., 2017. Strategic brand management vs brand misconceptions in the English Premier League. Presented at the 25th European Sport Management Conference (EASM 2017), Bern and Magglingen, Switzerland, 5th-8th September 2017.Publisher
European Association for Sport ManagementVersion
AM (Accepted Manuscript)Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Acceptance date
01/06/2017Publication date
2017Notes
This is a conference paper.Language
enLocation
Bern, Switzerland