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Structural drivers of creativity and contingency conditions for financial performance: A comparison of Mexico and China

conference contribution
posted on 2020-07-30, 09:11 authored by Anne SouchonAnne Souchon, Ekaterina Nemkova, Paul Hughes, Boso Nathaniel, Ian HodgkinsonIan Hodgkinson, Joao Oliveira, Magnus Hultman
This paper is concerned with how centralization and specialization drive organizational creativity, the latter’s relationship with financial performance, and the moderating effects of managerial resources and responsiveness. The study was conducted in Mexico and China, on a sample of export decision-makers, with particular attention paid to crossnational measurement invariance.

History

School

  • Business and Economics

Department

  • Business

Source

Global Marketing Conference GAMMA (2020)

Publisher

Global Alliance of Marketing & Management Associations

Version

  • AM (Accepted Manuscript)

Acceptance date

2020-07-21

Language

  • en

Location

Seoul

Event dates

5th November 2020 - 8th November 2020

Depositor

Prof Anne Souchon. Deposit date: 28 July 2020

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