The changing channel power relationship between customers and dealerships in the retail automotive sector
conference contribution
posted on 2017-06-12, 10:16 authored by Jim SakerJim Saker, Paul Taylor-West, A. GrzesinskiThe changing channel power relationship between customers and dealerships in the retail automotive sector
History
School
- Business and Economics
Department
- Business
Published in
Academy of MarketingCitation
SAKER, J.M., TAYLOR-WEST, P. and GRZESINSKI, A., 2016. The changing channel power relationship between customers and dealerships in the retail automotive sector. Presented at Radical Marketing: Academy of Marketing Conference, Newcastle Business School, 4-7th. July.Publisher
Academy of Marketing, Newcastle Business SchoolVersion
- AM (Accepted Manuscript)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Acceptance date
2016-05-02Publication date
2016Notes
This is a conference paper.ISBN
1906596298;9781906596293Language
- en
