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Lamppost on Belgrave Road

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posted on 29.05.2018, 12:42 by Johnny Xu

Leicester City Council initiated a project by installing new lamp-post banners in bustling parts of the city to mark the places heritage in 2016. Although the colour choice of graphic design in those banners is questionable in that the blue colour does not associate with any visual image and reflect any character of the place, the communicative banner intends to tell stories about the place to both insiders and outsiders, and it further helps reshape the urban environment. Well-designed sign programs serve to visually unify a site; signage can perform a place-making role by establishing a unique identity and sense of place.