Applying findings and creating impact from conversation-analytic studies of gender and communication
journal contributionposted on 13.08.2014, 09:58 by Elizabeth StokoeElizabeth Stokoe
Studies of workplaces frequently focus on gender, investigating and challenging inequality. In that many studies start with ‘gender’ as a taken-for-granted category, measuring gender differences in organizational life, or interviewing participants to elicit accounts of their employment experiences, they exaggerate and even create stereotypical ‘common knowledge’ about gender. In contrast, this paper illustrates a conversation analytic approach which can show if, when, and how, gender becomes consequentially relevant within any given communicative encounter. Drawing on a large corpus of institutional interaction, the paper demonstrates two things: that (1) robust claims about the gendering of social life can be made once those claims are grounded in what people actually do; and (2) systematic patterns in people’s endogenous orientations to gender can be found in communication. Finally, the paper showcases a real-world application of conversation analytic work, demonstrating the impact and relevance of such research programmes for understanding everyday gendered social life.
Some of the data reported in this article were collected as part of ESRC grant number RES-148- 25-0010 ‘Identities in neighbour discourse: Community, conflict and exclusion’ held by Elizabeth Stokoe and Derek Edwards. The research was also supported by grant RES-189-25-0202 ‘Mediating and policing community disputes: Developing new methods for role-play communication skills training’, held by Elizabeth Stokoe.
- Social Sciences
- Communication, Media, Social and Policy Studies