Cognitive and motivational biases in decision and risk analysis
journal contribution
posted on 2016-06-10, 13:40authored byGilberto Montibeller, Detlof von Winterfeldt
Behavioral decision research has demonstrated that judgments and decisions of ordinary people and experts are subject to numerous biases. Decision and risk analysis were designed to improve judgments and decisions and to overcome many of these biases. However, when eliciting model components and parameters from decisionmakers or experts, analysts often face the very biases they are trying to help overcome. When these inputs are biased they can seriously reduce the quality of the model and resulting analysis. Some of these biases are due to faulty cognitive processes; some are due to motivations for preferred analysis outcomes. This article identifies the cognitive and motivational biases that are relevant for decision and risk analysis because they can distort analysis inputs and are difficult to correct. We also review and provide guidance about the existing debiasing techniques to overcome these biases. In addition, we describe some biases that are less relevant because they can be corrected by using logic or decomposing the elicitation task. We conclude the article with an agenda for future research.
Funding
Detlof von Winterfeldt
acknowledges support from the U.S. Department
of Homeland Security (DHS) through the National
Center for Risk and Economic Analysis of Terror-
ism Events (CREATE) at the University of South-
ern California (USC) under award number 2010-ST-
061-RE0001.
History
School
Business and Economics
Department
Business
Published in
RISK ANALYSIS
Volume
35
Issue
7
Pages
1230 - 1251 (22)
Citation
MONTIBELLER, G. and VON WINTERFELDT, D., 2015. Cognitive and motivational biases in decision and risk analysis. Risk Analysis, 35 (7), pp. 1230 - 1251.
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