Loughborough University
Browse
skating across racial lines 5.pdf (1.78 MB)

Constructing the digitalized sporting body: Black and white masculinity in NBA/NHL internet memes

Download (1.78 MB)
journal contribution
posted on 2022-09-16, 08:39 authored by Nik DickersonNik Dickerson
In this article, I examine the ways sport fans construct and circulate discourses of race and masculinity in cyberspace. I do this through an examination of a set of Internet memes that juxtapose the bodies of National Hockey League players with National Basketball Association players in one single image. I argue these memes celebrate White masculinity, while at the same time constructing African American athletes as individualistic, selfish, and unwilling to sacrifice their bodies for the greater good of the team. More so, I argue that these memes construct a form of racial ideology that is representative of White backlash politics.

History

School

  • Sport, Exercise and Health Sciences

Published in

Communication and Sport

Volume

4

Issue

3

Pages

303 - 330

Publisher

SAGE Publications

Version

  • AM (Accepted Manuscript)

Rights holder

© The Author

Publisher statement

This paper was accepted for publication in the journal Communication and Sport and the definitive published version is available at https://doi.org/10.1177/2167479515584045. Users who receive access to an article through a repository are reminded that the article is protected by copyright and reuse is restricted to non-commercial and no derivative uses. Users may also download and save a local copy of an article accessed in an institutional repository for the user's personal reference. For permission to reuse an article, please follow our Process for Requesting Permission: https://uk.sagepub.com/en-gb/eur/process-for-requesting-permission

Publication date

2015-05-07

Copyright date

2015

ISSN

2167-4795

eISSN

2167-4809

Language

  • en

Depositor

Dr Nik Dickerson. Deposit date: 13 September 2022

Usage metrics

    Loughborough Publications

    Exports

    RefWorks
    BibTeX
    Ref. manager
    Endnote
    DataCite
    NLM
    DC