IJSMM_Gamer Experience in Sport Video Games_Revised_13Feb_Manuscript only.pdf (127.1 kB)
Download fileDevelopment of a scale to measure gamer experiences in sport video games
journal contribution
posted on 2017-06-15, 11:07 authored by Ho Keat Leng, Do Young PyunDo Young PyunThe aim of this study is to develop a scale to measure gamer experiences in sport video games. A two-phase data analysis was conducted with 400 respondents randomly assigned to one of two phases. In each phase, respondents were tasked to play a sports car racing game and complete a survey instrument. The study identified six dimensions of sports video games based on gamer experience. These are Challenge, Competence, Flow, Immersion, Enjoyment and Negative Affect. Using this scale, it will be possible to examine differences in gamer experience across sports video games. More importantly, it will be possible to examine the relationship between gamer experience and sponsorship effectiveness in future studies using this scale.
History
School
- Sport, Exercise and Health Sciences
Published in
International Journal of Sport Management and MarketingCitation
LENG, H.K. and PYUN, D.Y., 2018. Development of a scale to measure gamer experiences in sport video games. International Journal of Sport Management and Marketing, 18(5), pp. 417-429.Publisher
InderscienceVersion
- AM (Accepted Manuscript)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Acceptance date
2017-05-01Publication date
2018Notes
This paper was accepted for publication in the journal International Journal of Sport Management and Marketing and the definitive published version is available at https://doi.org/10.1504/IJSMM.2018.10014488.ISSN
1475-8962eISSN
1740-2808Publisher version
Language
- en