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Editorial: Adopting new technologies in sports marketing

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journal contribution
posted on 2021-11-23, 09:40 authored by Hyun-Woo Lee, Natasha T. Brison, Heetae Cho, Do Young PyunDo Young Pyun, Vanessa Ratten
Editorial on the research topic: Adopting new technologies in sports marketing.

History

School

  • Sport, Exercise and Health Sciences

Published in

Frontiers in Sports and Active Living

Volume

3

Publisher

Frontiers Media

Version

  • VoR (Version of Record)

Rights holder

© The Authors

Publisher statement

This is an Open Access Article. It is published by Frontiers Media under the Creative Commons Attribution 4.0 International Licence (CC BY 4.0). Full details of this licence are available at: https://creativecommons.org/licenses/by/4.0/

Acceptance date

2021-09-29

Publication date

2021-10-27

Copyright date

2021

DOI

eISSN

2624-9367

Publisher version

Language

  • en

Depositor

Dr Doyoung Pyun. Deposit date: 22 November 2021

Article number

777841

Usage metrics

    Loughborough Publications

    Categories

    No categories selected

    Keywords

    sportmarketingtechnologymediacommunication

    Licence

    CC BY 4.0

    Exports