Design+Studies_denton.pdf (546.17 kB)
Exploring the degree to which individual students share a common perception of specific mood boards: observations relating to teaching, learning and team-based design
journal contributionposted on 2006-07-06, 13:37 authored by D.C. McDonagh, Howard G. Denton
Mood boards offer a visual and sensorial channel of communication and inspiration for design research and development, which could be considered to be more logical and empathic within a design context than traditional verbo-centric approaches. This paper explores individuals’ perceptions of images through a sample of mood boards. Gender was chosen as a bipolar attribute and was explored through the specific mood boards. A sample of 62 design students’ responses was captured via a rating scale and key words. The paper reflects on the results obtained and attempts to translate findings into suggestions for other academic staff involved in undergraduate industrial design education.
CitationMCDONAGH, D.C. and DENTON, H.G., 2005. Exploring the degree to which individual students share a common perception of specific mood boards: observations relating to teaching, learning and team-based design. Design Studies, 26(1), pp 35-53.
NotesThis article was published in the journal, Design Studies [© Elsevier] and is available at: http://www.sciencedirect.com/science/journal/0142694X.