Forms of Glocalization - Globalization and the Migration Strategies of Scottish Football Fans in North America.pdf (675.59 kB)
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Forms of glocalization: globalization and the migration strategies of Scottish football fans in North America

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journal contribution
posted on 12.08.2014, 08:26 by Richard GiulianottiRichard Giulianotti, Roland Robertson
The concept of glocalization has the potential to advance sociological understanding of globalization with reference to social agency and cultural differentiation. In this article, we develop a four-fold typology of glocalization projects, with reference to relativization, accommodation, hybridization and transformation. We illustrate and elaborate this typology through substantive reference to specific migrant cultures, namely the North American-based supporters of two Scottish football (soccer) clubs. We advance a theoretical model that may be utilized and applied to account for the glocalization projects of different migrant communities in other domains of popular culture.

Funding

[This] research was financed by the Economic and Social Research Council (Award Number R000239833).

History

School

  • Sport, Exercise and Health Sciences

Published in

Sociology

Volume

41

Issue

1

Pages

133 - 152

Citation

GIULIANOTTI, R. and ROBERTSON, R., 2007. Forms of glocalization: globalization and the migration strategies of Scottish football fans in North America. Sociology, 41 (1), pp. 133-152.

Publisher

SAGE (© British Sociological Association)

Version

AM (Accepted Manuscript)

Publication date

2007

Notes

The final, definitive version of this paper has been published in Sociology, 41 (1), 2007 by SAGE Publications Ltd, all rights reserved.

ISSN

0038-0385

eISSN

1469-8684

Language

en