Navigating co-production with disadvantaged service users: local heritage as an agent of value co-creation

Co-production involves citizens and service providers collaborating in the design and delivery of services, but its application to disadvantaged individuals remains underexplored. This study addresses this gap by examining the Y Heritage project in the Midlands, UK, which implemented co-production with disadvantaged young people as a means to develop local heritage services. Using a qualitative case study approach, data were collected through interviews and observations with service users and providers over the project’s duration. Findings highlight the challenges and opportunities of engaging young people with multiple disadvantages in co-production, revealing that tailored, creative approaches can foster empowerment, resilience, and social inclusion. The study concludes that co-production in non-traditional service contexts, such as heritage, can address barriers to participation, generating meaningful outcomes for marginalized groups. These insights offer practical guidance for practitioners and expand theoretical understanding of co-production’s potential in addressing complex social challenges.