Reverse innovation: a new world order for global innovation?

Corsi, Simone; von Zedtwitz, Max

TEBRNovDecember2016-ReverseInnovation-ANewWorldOrderforGlobalInnovation (1).pdf (562.13 kB)

Reverse innovation: a new world order for global innovation?

journal contribution

posted on 08.10.2019, 10:00 authored by Simone CorsiSimone Corsi, Max von Zedtwitz

Recognising the growing role that emerging economies play in the global innovation landscape, the article provides a measure for the extent of the phenomenon identifying Asia as the main source of a new threat – and opportunity – for Western companies: reverse innovation

History

School

Business and Economics

Department

Business

Published in

The European Business Review

Publisher

The European Business Review

Version

VoR (Version of Record)

Publisher statement

This paper was published in Corsi, Simone, and Max von Zedtwitz. “Reverse Innovation: A New World Order for Global Innovation?”. In: The European Business Review [online]. Viewed 08/10/2019. Available from: https://www.europeanbusinessreview.com/reverse-innovation-a-new-world-order-for-global-innovation/