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Selling socialism

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journal contribution
posted on 15.06.2006, 12:53 by Dominic WringDominic Wring
The way marketing has come to dominate modern politics was graphically underlined in 2000 with the publication of a memo to Tony Blair from chief strategist Philip Gould in which the latter wrote about ‘New’ Labour being a ‘contaminated brand’.

History

School

  • Social Sciences

Department

  • Communication, Media, Social and Policy Studies

Pages

43477 bytes

Citation

WRING, D., 2005. Selling socialism. History Today, 55 (5), pp.41-43.

Publisher

© History Today Ltd

Publication date

2005

Notes

This article was published in the journal, History Today [© History Today Ltd] and is available at: http://www.historytoday.com/.

ISSN

0018-2753

Language

en