posted on 2016-05-04, 15:05authored byLazaros Goutas, Juliana Sutanto, Hassan Aldarbesti
Before looking to enter a cloud-based market, weigh industry characteristics and one's own stock of design capital
History
School
Business and Economics
Department
Business
Published in
COMMUNICATIONS OF THE ACM
Volume
59
Issue
1
Pages
90 - 97 (8)
Citation
GOUTAS, L., SUTANTO, J. and ALDARBESTI, H., 2016. The building blocks of a cloud strategy: evidence from three SaaS providers. Communications of the ACM, 59 (1), pp. 90 - 97.