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Towards a circular theory of communication: the case of the Wayusa ritual of the traditional Kichwa People of Sarayaku

journal contribution
posted on 2024-01-30, 13:20 authored by Ana SuzinaAna Suzina

The Wayusa is a community ritual that is part of the exercise of political imagination among the Kichwa Indigenous People of Sarayaku, in Ecuador. This article will discuss it as a case study arguing for a circular theory of communication, emerging from the works of Paulo Freire and calling for an approximation with indigenous cosmology, looking for epistemological diversity and interdisciplinarity. Based on comprehensive fieldwork, this article suggests that the Wayusa illustrates the role of communication in the knowledge chain in the community of Sarayaku, while also describing the kind of communication that it is made of. Different from a dominant linear theory of communication, it points to a conceptual framework whose horizon is not universalist but based on each space-time context. Beyond explaining a localized practice, it is argued that such a circular model can dialogue and challenge the linear one as an operative general framework.

History

School

  • Loughborough University, London

Published in

Journal of Alternative and Community Media

Volume

8

Issue

2

Pages

145 - 167

Publisher

Intellect

Version

  • AM (Accepted Manuscript)

Rights holder

© Intellect Ltd Article

Publisher statement

© Ana Suzina, 2024. The definitive, peer reviewed and edited version of this article is published in Journal of Alternative and Community Media, 8, 2, 145 - 167, 2023, https://doi.org/10.1386/jacm_00124_1.

Acceptance date

2024-01-29

Publication date

2024-07-05

Copyright date

2023

eISSN

2206-5857

Language

  • en

Depositor

Dr Ana Cristina Suzina. Deposit date: 29 January 2024

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