Parker_Anon Manuscript - What Influences Chinese Fashion Retail (v9.3).pdf (390.88 kB)

What influences Chinese fashion retail? Shopping motivations, demographics and spending

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journal contribution
posted on 07.02.2019, 14:50 by Christopher J. ParkerChristopher J. Parker, Lu Wenyu
What influences Chinese fashion retail? Shopping motivations, demographics and spending

History

School

  • Design and Creative Arts

Department

  • Design

Published in

Journal of Fashion Marketing and Management

Volume

23

Issue

2

Pages

158-175

Citation

PARKER, C. and WENYU, L., 2019. What influences Chinese fashion retail? Shopping motivations, demographics and spending. Journal of Fashion Marketing and Management, 23(2), pp. 158-175.

Publisher

© Emerald Publishing Limited

Version

AM (Accepted Manuscript)

Publisher statement

This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial 4.0 International (CC BY-NC 4.0) licence. Full details of this licence are available at: http://creativecommons.org/licenses/by-nc/4.0/

Acceptance date

31/01/2019

Publication date

2019-05-13

Notes

This paper was accepted for publication in the Journal of Fashion Marketing and Management [© Emerald] and the definitive version is available at: https://doi.org/10.1108/JFMM-09-2017-0093

ISSN

1361-2026

Language

en