What influences Chinese fashion retail? Shopping motivations, demographics and spending
journal contribution
posted on 2019-02-07, 14:50 authored by Christopher J. ParkerChristopher J. Parker, Lu WenyuWhat influences Chinese fashion retail? Shopping motivations, demographics and spending
History
School
- Design and Creative Arts
Department
- Design
Published in
Journal of Fashion Marketing and ManagementVolume
23Issue
2Pages
158-175Citation
PARKER, C. and WENYU, L., 2019. What influences Chinese fashion retail? Shopping motivations, demographics and spending. Journal of Fashion Marketing and Management, 23(2), pp. 158-175.Publisher
© Emerald Publishing LimitedVersion
- AM (Accepted Manuscript)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial 4.0 International (CC BY-NC 4.0) licence. Full details of this licence are available at: http://creativecommons.org/licenses/by-nc/4.0/Acceptance date
2019-01-31Publication date
2019-05-13Notes
This paper was accepted for publication in the Journal of Fashion Marketing and Management [© Emerald] and the definitive version is available at: https://doi.org/10.1108/JFMM-09-2017-0093ISSN
1361-2026Publisher version
Language
- en
