Who owns customer data? Customers do now, so get ready.
Who owns customer data? Customers do now, so get ready.
History
School
- Business and Economics
Department
- Business
Published in
Automotive ManagementVolume
July 2017Pages
20 - 20Citation
SAKER, J.M., 2017. Who owns customer data? Customers do now, so get ready. Automotive Management, July 2017, pp. 20.Publisher
Bauer MediaVersion
- VoR (Version of Record)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Publication date
2017Notes
This paper was accepted for publication in the magazine Automotive Management and appears here with the kind permission of the publisher.Publisher version
Language
- en
