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Who owns customer data? Customers do now, so get ready.

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posted on 2018-02-16, 09:46 authored by Jim SakerJim Saker
Who owns customer data? Customers do now, so get ready.

History

School

  • Business and Economics

Department

  • Business

Published in

Automotive Management

Volume

July 2017

Pages

20 - 20

Citation

SAKER, J.M., 2017. Who owns customer data? Customers do now, so get ready. Automotive Management, July 2017, pp. 20.

Publisher

Bauer Media

Version

  • VoR (Version of Record)

Publisher statement

This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/

Publication date

2017

Notes

This paper was accepted for publication in the magazine Automotive Management and appears here with the kind permission of the publisher.

Publisher version

Language

  • en

Administrator link

Usage metrics

    Loughborough Publications

    Categories

    Keywords

    untaggedBusiness and Management not elsewhere classified

    Licence

    CC BY-NC-ND 4.0

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