Using the Internet for international marketing: web site design issues for UK SMEs competing in foreign markets

Fulford, Heather

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Using the Internet for international marketing: web site design issues for UK SMEs competing in foreign markets

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posted on 2006-05-26, 14:22 authored by Heather Fulford

Using the Internet for international marketing: web site design issues for UK SMEs competing in foreign markets

History

School

Business and Economics

Department

Business

Pages

87090 bytes

Citation

FULFORD, H., 2001. Using the Internet for international marketing: web site design issues for UK SMEs competing in foreign markets. Occasional Paper, 2001:5, Loughborough: Business School, Loughborough University

Publisher

Publication date

2001

Notes

THIS PAPER IS CIRCULATED FOR DISCUSSION PURPOSES AND ITS CONTENTS SHOULD BE CONSIDERED PRELIMINARY AND CONFIDENTIAL. NO REFERENCE TO MATERIAL CONTAINED HEREIN MAY BE MADE WITHOUT THE CONSENT OF THE AUTHORS.