Driving sponsee equity in a sports context: Concurrent sponsors’ collective responsibility
- Sport, Exercise and Health Sciences
Published inNASSM 2016 Conference
CitationDICKENSON, P. and SOUCHON, A.L., 2016. Driving sponsee equity in a sports context: Concurrent sponsors’ collective responsibility. Presented at NASSM 2016 Conference, Orlando, FL, May 31-June 4.
VersionAM (Accepted Manuscript)
Publisher statementThis work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/
NotesThis is a conference paper.